Here are 5 Proven Ways to Make Your Hotel More Attractive to Tourists


In recent times, the tourism sector has grown in leaps and bounds. According to a survey performed by Statista, the revenue of the hotel industry in the US grew from 115.6 billion dollars in 2001 to 189.5 billion dollars in 2015. This massive increase in revenues has resulted in many people setting up hotels in different areas. From five-star beach resorts to compact boutique hotels, everywhere you turn, there is a new hotel establishment. If you are in a management position in the hospitality industry, then it’s no doubt that you have asked yourself the question, ‘How do I stay ahead of the competition?’ Well, below is a comprehensive guide on the top 5 factors that will make your establishment attractive to clients:



1.      Well Trained Staff

This is definitely one of the most important factors to consider when you’re looking to attract new clients. The employees of your organization are the key players who can either make or break your institution. Make sure that you hire only the best of the best who are capable of giving your guests the experience of a lifetime. Furthermore, make a point of organizing for regular in-house trainings and evaluations to ensure that your staff are achieving maximum productivity at all times.

2.      Well-Designed Website

In this modern information age, it is absolutely necessary for hotels to have a functioning website. This makes it easy for clients to interact with your company on an online platform. Your website can showcase attractive pictures of your facility, and it can also feature an online booking option that will make it convenient for clients to plan their holidays in advance. You could also create a social media account for your hotel, as well as a mailing list that will help you to engage more with your clients

3.      Amazing Variety

Variety is the spice of life, and this is especially true in the hotel industry. Your establishment could have a general theme such as a beach resort. However, you can also provide a variety of accommodation options such as single rooms, penthouses, or villas. Furthermore, you can also serve a different variety of cuisines each day.

4.      Specialized facilities

Another important aspect to consider is the type of facilities available in the establishment. Be sure to invest in the latest designs, fittings and appliances that will set you apart from the rest. For instance, you could get computerized valet parking systems that come with automated pay stations, license plate recognition, customer wait time display, and integration with mobile, PC and tablet-based solutions.

5.      Safety Features

Vacations are a time when people desire to feel safe, and enjoy a good time with loved ones. In view of this, it is very important for you to provide adequate security that will help your guests to feel secure in your premises. This can be accomplished by hiring adequate security guards, having life guards at the pools, and providing a safe for clients who might want to store their valuables and money.

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